Samsung and Pearson use open innovation to link big business to start-ups
Digital disruption isn't a new phenomenon for larger businesses but new, positive forms of approaching disruption are starting to permeate well known brands and produce real results. Tags: business...
View ArticlePhilips' future of connected things
Philips has been a high profile leader in the 'Internet of Things', launching customer facing examples such as the Hue lightbulb and connecting its medical machinery to the internet. In partnership...
View ArticleMarissa Mayer: Mobile is a wave big enough to ride to reinvention
Yahoo CEO Marissa Mayer aims to modernise and resurface Yahoo's value through a combination of riding the mobile wave, creating beautifully designed experiences and building a more transparent, agile...
View ArticleUnilever launches marketing control centre for Project Sunlight
For a long time there has been a move towards trying to add value or be more useful with advertising spend. Now this has grown into more explicit forms of philanthropy or turned into even bigger, more...
View ArticleSheryl Sandberg calls on tech and marketing industries to embrace diversity
Sheryl Sandberg, in a fireside chat with Salesforce CEO Marc Benioff, called on an audience of marketers and IT professionals to change the way they think about women in the workplace.A theme...
View ArticleRossignol bets on mobile and data as the future of retail
Winter sports brand Rossignol currently does about 99% of its business through its retail partners but has now launched its first online direct to consumer play. Speaking to 12ahead at Dreamforce this...
View ArticleInnovation begins with diversity
Diversity begets innovation and innovation begets diversity. In a world where most businesses strive to be more agile, flexible and innovative, the foundation is being created for a more diverse...
View Article
